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THQ CQ4 2009 Guidance
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Ubisoft
Electronic Arts
Activision Blizzard
Take-Two Interactive
THQ

Verticals
Ed Barton / Published - 02 Feb 10

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GMI suspects that THQ is on the cusp of confirming a turnaround story from the darker days of 2008 when it announced an extensive restructuring and strategy change. A more careful attitude to managing the many licenses from third parties it uses for a large part of its output and an increased emphasis on product quality for titles targeting the core gamer appear to have been effective.



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